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Display 2017 Predictions

It’s the end of the year, which means that it’s time for me to sum up my 2017 predictions for display, in between Christmas shopping and eating mince pies. Well, here’s what I think is going to be big next year, based on what’s happened this year. #1 Voice search I think this has been […]
Post by Madeline Embleton

Dec 16, 2016

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SEO 2017 Predictions

It’s my favourite time of the year again when I get to look back at the previous year and try and predict what the future could hold. Last year I said that our job, as SEOs, is no longer just driving our clients to the top of rankings. We are responsible for driving traffic to a […]
Post by SEO Department

Dec 13, 2016

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PPC 2017 Predictions

It’s coming up to the end of the year now, so it’s time for us to make some PPC predictions for 2017, just like last year. But what will the New Year bring? Hopefully, it’s more enjoyable changes – like expanded ads and not another repeat of 2015… But what will 2017 bring? Find out […]
Post by Madeline Embleton

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Creative 2017 Predictions

It’s the end of the year again and it feels like only a week ago I was writing my creative predictions for 2016. But that means it’s time for me to predict what the future might hold for us in 2017 and, while creative is not the easiest thing to predict, I’m going to take […]
Post by Darren Walters

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Right hand side ads – nine months later

All the way back in February, Google rolled out the culmination of a 6 year test to their ad layout – bringing their desktop search results page in line with the mobile experience. Included in this overhaul was the removal of adverts from the right hand side of desktop search, and the addition of an […]
Post by James Fisher

Nov 28, 2016

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how penguin 4 affected our clients

How Penguin 4.0 affected our clients

A little over 6 weeks ago, Google finally announced that they had updated Penguin to its newest form – Penguin 4.0. While the last update to Penguin, all the way back in 2014, only affected less than 1% of UK/US queries, this new iteration of Penguin has rolled out across every language. Penguin has moved […]
Post by James Fisher

Nov 17, 2016

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Google’s Possum Update

At the start of September, many SEOs started to notice not one, but two large algorithmic updates. For those of us that we’re keeping an eye on the rumblings in the SEO community, we started to suspect that it was the result of Penguin 4.0 rolling out. Others starting to think that because of the […]
Post by James Fisher

Nov 04, 2016

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Tapping into the True Potential of YouTube as Part of Your Digital Strategy

We find that YouTube is often overlooked as an advertising platform, probably as it sits between search and display. However, YouTube as an advertising platform is an important link in the digital advertising chain that is often underutilized by advertisers. Enormous opportunity to gain brand exposure More than one billion people visit YouTube and watch […]
Post by harvestdigi

Jun 14, 2016

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