Harvest Logo

The Harvest blog

Digital Marketing News

The Google Fred Update

It’s been about a week since there were rumblings of a new Google update, but we’re sure one is here. While Google declined to officially comment on the update, aside from their usual rhetoric, SEOs all over the web began to notice heavy changes to certain types of sites. Yes, we make changes almost every […]
Post by James Fisher

Mar 16, 2017

3

Shelter's for homeless Team

We did the Vertical Rush!

It was a warm spring morning when six brave Harvesters set out to attempt the Vertical Rush – but did they really know what they were getting themselves in for? That’s right – on Thursday the 8th of March, six poor souls set out to climb Tower 42, in the heart of the City of […]
Post by James Fisher

Mar 10, 2017

0

cash-monies

Measuring the ROI of your influencer marketing campaign

When we first start influencer marketing with many brands, they often have questions about ROI. Brands want to know exactly what kind of returns they can expect from influencer marketing. For many brands, the only kind of reporting that they will have had from other agencies, or expect from us, is either impressions or engagement, […]
Post by James Fisher

Feb 28, 2017

0

Hyperlocal advertising on the Tube

Towards the end of November last year, Transport for London (TfL) undertook an interesting, yet slightly controversial trial into our movements throughout the tube. To do this, they tracked our phones – which makes sense. We’ve got our phones on us at all times, so tracking them would give TfL vital insights into the flow of […]
Post by James Fisher

Feb 13, 2017

0