The Harvest blog

Category: Content

Since the launch of TikTok’s rebrand in August 2018, it has become one of the most used and engaging social media platforms in the world. With over 1 billion monthly users and an average user session time of 10.85 minutes, TikTok has fundamentally changed conceptions around how content is created and consumed. The first difference-maker […]
Post by James Viney

Mar 18, 2022

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Our SEO team put their collective heads together and came up with this list of key trends that we expect are going to be important in 2021.  Do you agree?  Please comment below…     1. Core Web Vitals – speed and other new tools    Core Web Vitals will be big in 2021. If you have […]
Post by Kyle Ross

Jan 11, 2021

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Yes, it is not only Game of Thrones episodes that can get leaked. Sometimes, it can be UX playbooks that Google’s internal search team utilise while managing and ranking over 7000 websites. Although it perhaps didn’t create the same buzz as the somewhat unsatisfactory Game of Thrones finale, this leak was huge for SEO specialists […]
Post by Pierre Ogier

Jan 23, 2020

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Content marketing is on the rise. Consumers are becoming ever more aware, and old-school tactics that used to work during the early days of the net are seeing a steady decline in effectiveness. Marketers have discovered that they need to offer something to the customer to get results. Thus, content marketing was born. But a […]
Post by James Fisher

Oct 10, 2019

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“Mom, I’m dropping out of college to become a micro-influencer!” Well, there’s a new sentence that parents can start dreading as their children choose to diverge from the traditional path of success. You are probably already familiar with the concept of an influencer, which is a person who can drive reactions or impact people’s emotions […]
Post by Pierre Ogier

Oct 08, 2019

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Your alarm goes off at 8 am and you, still half asleep, reach for your phone to stop that god-awful sound. The first thing you do, of course, is to check all your notifications. Someone has tagged you in an event video saying that you cannot miss this. Your dad has shared an educational video […]
Post by Pierre Ogier

Jul 31, 2019

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Ever find yourself having bought something that seemed to look great on you in the store, but looks strictly average now that you are at home? Have you been to Ikea thinking you would just go in to buy a pan but end up filling an entire cart with items you didn’t even know you […]
Post by Pierre Ogier

Jul 11, 2019

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Imagine this: You are at a dinner party and you happen to be seated next to a bunch of digital marketers. (Given that there are over 5000 digital marketing agencies in the UK this is highly probable) Acronyms are flying all over the place. Someone cracks a joke: “An SEO copywriter walks into a bar, […]
Post by Pierre Ogier

Jul 05, 2019

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A tale as old as time. It might not seem to be that way, but the idea of using creative and original ideas to market and sell products and services has been utilised for centuries. No, marketing does not mean carving advertisements on a bronze plate for your family needle shop in China (which is […]
Post by Pierre Ogier

May 10, 2019

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Website optimisation… Now there is a buzzword that everyone is constantly talking and writing about. Maybe you thought optimisation was a strictly mathematical term if you were one of the math geeks like me who took calculus. To put simply, website optimisation is making sure the website can achieve business goals. Not only is it […]
Post by Pierre Ogier

Mar 05, 2019

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