Thaw – Social Media Awareness

Client: Thaw

We used social media to push THAW into the spotlight.

We used our knowledge of social media to grab the attention of relevant big-name influencers, including NASA.

Brief

We needed to organically grow a social media presence to support the exhibition, as well as generate interest and coverage.

Solution

We tailored our social media strategy towards building an engaged audience that were interested in global warming and climate change.

Results

Our social strategy led to us getting over 6 million total social media reach and over 5,300 social media engagements.

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