“Mom, I’m dropping out of college to become a micro-influencer!” Well, there’s a new sentence that parents can start dreading as their children choose to diverge from the traditional path of success. You are probably already familiar with the concept of an influencer, which is a person who can drive reactions or impact people’s emotions […]
A tale as old as time. It might not seem to be that way, but the idea of using creative and original ideas to market and sell products and services has been utilised for centuries. No, marketing does not mean carving advertisements on a bronze plate for your family needle shop in China (which is […]
Google wants a faster web, and they’ll stop at nothing to get it. They’ve recently made announcement after announcement that shows that improving the page speed of the web is one of their top priorities. First, they’re making page speed a ranking factor. They also announced that they’re deploying a specialist team to accelerate the […]
When most clients approach us for a website redesign (and associated SEO projects) they only care about one thing – what it’ll look like on desktop. Despite it being the age of mobile, and mobile making up 37 minutes of every hour spent online, we still get asked primarily about desktop designs. Clients want to […]
It’s the end of the year again and it feels like only a week ago I was writing my creative predictions for 2016. But that means it’s time for me to predict what the future might hold for us in 2017 and, while creative is not the easiest thing to predict, I’m going to take […]
Its that time of the year when the industry tries to predict what the future might hold. Creative is tricky to predict, especially design. I truly value, original, creative thinking. Trends tend to clone an original concept or look and feel and apply it to something whilst lacking insight. So my predictions follow technical developments […]
Customer loyalty can be a challenge for many sectors and the rise of investment into digital marketing to help drive this point across has never been more present. Many sectors are neglecting to fully optimise all channels, leading to campaigns not performing to the true potential and not defining a promising ROI. Harvest Digital examines […]
“Our Designer Aoife Hastings is still buzzing after attending this year’s Reasons to be Creative conference. We asked her to tell us what made it so great.” After attending last year, I made sure I wasn’t missing out on this years Reason’s to be Creative conference. With an influential line up of six talented speakers, […]
User experience has become very popular over the last few years in the digital world. Just like the modern car in the ‘80s and the PC in the 90s, UX today is becoming ubiquitous and is on everyone’s wish list. Also, although we often just make reference to the products (e.g. Ford Focus), tools (e.g. […]
Post by Creative Department
Oct 18, 2013
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