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In a previous blog post, we looked at what an attribution model is, and why you need one. Now we’re taking it one step further, and telling you how you can customise your own attribution model in Google Analytics. Why customise my attribution model? If you read our previous blog post, you’ll know that Google […]

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Post by James Fisher

June 1, 2017

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For years now, we have seen how our use of online technology has affected elections all over the globe. Last year, we saw how the spread of fake news helped Trump get elected into power. We also saw how propaganda and messages of fear, spread on social media, helped sow division and caused Brexit to […]

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Post by James Fisher

May 30, 2017

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We’re really pleased to announce that our very own Charlotte Martin won the Rising Star Award at last night’s Biddable Media Awards! The Harvesters were out in full force at the Biddable Media Awards last night. We were shortlisted for a total of five awards, so we got all dressed up and headed down to the […]

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Post by James Fisher

May 26, 2017

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It’s no secret that Facebook tried to buy Snapchat for a reported $3bn in 2013, and Snapchat slapped the offer back in Zuckerberg’s face. Since then, Facebook has tried countless times to capture Snapchat’s magic. Facebook is in a desperate bid to retain millennials, but Snapchat has a dedicated young base that Facebook might not […]

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Post by Madeline Embleton

May 19, 2017

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In order to help raise money for Cancer Research UK, we’ll be walking 10,000 steps a day each day in June. In order to help fund the ground-breaking research that Cancer Research UK do, a bunch of Harvesters have signed up to Walk All Over Cancer in aid of Cancer Research UK. DONATE  This means […]

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Post by Madeline Embleton

May 15, 2017

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It’s a block party and we’re all invited. According to the Wall Street Journal, Google is planning on unveiling an inbuilt ad-blocking feature within its web browser, Chrome. In a bid to improve the image of online advertising, this inbuilt blocker would target ads deemed intrusive or disruptive by the Coalition for Better Ads, whose […]

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Post by James Fisher

April 21, 2017

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We’re really pleased to announce that we’ve been shortlisted for 5 awards at the Biddable Media Awards! The UK Biddable Media Awards are a set of awards that recognise agencies and brands that work in biddable media. We were shortlisted for 5 awards at the Biddable Media Awards this year, in several different categories. Here’s […]

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Post by Madeline Embleton

April 18, 2017

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The biggest Search Marketing Conference is coming to London and we can’t wait! Search marketing is a fundamental area of digital marketing. So in our eyes, there is absolutely no reason why you shouldn’t be attending the biggest search conference of the year. SMX London will take place on 23rd -24th May and no matter […]

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Post by Madeline Embleton

April 12, 2017

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