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December 5, 2012

Mike Teasdale

PPC

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When Yahoo! first launched RAIS (Rich Ads In Search) back in 2009, Search Engine Land was asking “Are Video Ads Golden?”. 3 years on, the RAIS are back on the Search Alliance Network and yes, they really are a golden opportunity. To quote Latitude, video ads in search are “a must for any serious advertiser”. […]

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